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The Keys to Writing a Good Offer Letter

offer-letter

Last week’s Inc. Magazine included a great article entitled, “How to Write an Offer Letter,” detailing the keys to any good formal job offer letter. I thought this would be perfect for some of the hiring managers and recruiters who read our blog. (Thanks, as always, for your readership.)

If you’re asking yourself how important the offer letter is in the hiring courtship, the short answer is extremely important. Perhaps an analogy would do. Offer letters are like the wedding vows you take with a new employee you’re entering a working relationship with. It represents the terms of your new “marriage” and the expectations that both employee and employer are expected to hold to.

According to the article, in addition to clearly communicating a formal offer to a potential employee, the offer …

[ More ] February 15th, 2010 | 1 Comment | Posted in How to Hire |

Where the Action Is, According to Some Marketing Presidents I Know

trucks

In the last week I have talked to a couple presidents at different marketing services providers. When I asked them if things are better, they all responded pretty much the same way:

  • “The free fall is over and clients are thinking about spending money. Money in the sense of “you are damned if you do and damned if you don’t.” In other words, if I spend it now in an opportunistic manner it is gone; if I wait, something better or worse may help me make the right decision.
  • A number of clients are sitting on no inventory so they have lived off the fat of product already produced and paid for. To make more will be at an incrementally higher cost of goods.
  • There is no such thing as a long-term plan. The clients seem to want windows of commitment that are only …

    [ More ] February 5th, 2010 | No Comments | Posted in Tough Times |
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