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11 Resume Killers You Should Avoid

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Some days I feel like Andy Rooney complaining about things. Over time, I have seen a lot of resumes – here are some things that really turn me off:

1. Cutesy Graphics

I don’t like a resume that has odd fonts or a big letter graphics in it.

2. No White Space

A resume that is full of a small typeface and fills the page from margin to margin offends my squinty eyes.

3. Functional Resumes

This format screams to me that the writer has something to hide or has a “challenged” career track.

4. Missing Dates

If I get a relevant resume that is missing dates, the first thing I do is call the candidate and fill in the holes. I must be …

[ More ] January 28th, 2009 | 4 Comments | Posted in Getting a Job |

Six Tips to Reduce Stress in Job Hunting Families

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We’ve asked our good friend Dave Gordon, Internship Director for the Marketing Communication Department at Columbia College Chicago, to do a guest post for us.

Dave and I go way back, since his days of doing brand management. Dave also introduced me to Roland, who worked as Dave’s assistant at Columbia.

Six Tips to Reduce Stress in Job Hunting Families

A friend of mine talked to me a couple of years ago about looking for work, and actually being afraid to come home each night for dinner to await what he thought was the unspoken but inevitable question from his family – “Did you find a job …

[ More ] January 22nd, 2009 | No Comments | Posted in Getting a Job, Tough Times |

The Need for Obama

It takes a special person to be in marketing or any form of communications. Having spent time there myself, and I guess I still do, there is particular specialness that we all have that I want to address: empathy.

I don’t believe anyone can be in this industry unless they can feel what the consumer is interested in. As a result, we are all condemned to feel more of what is going on than the average person. I think of the powers of Mr. Spock or Obi-Wan’s sense of The Force. In this deep recession, where almost everyone is a participant, there is a ton of pain out there. And I think we all feel it whether we like it or not. For those of us who have been in the …

[ More ] January 20th, 2009 | No Comments | Posted in Tough Times |

Why Balance Is Important to Your Career

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One of my greatest strengths is also one of my worst weaknesses. The problem is hobbies.

My father loved to motor around in his little 12-foot boat and garden in the summer, hike in the fall, ski in the winter and paint/repair the boat in the spring. He planned his work (he sold ad space) around these activities. He also dabbled in photography and loved to travel. He also took up golf in his 60’s.

As opposed to some of his peers who got bored with golf and became a burden around the house, he loved to get up every day. Today, I frequently meet a bunch of very successful executives who I think are secretly scared and bored. In the darkest corner of their intellect, they realize that they are only defined by their career.

I …

[ More ] January 15th, 2009 | No Comments | Posted in Keeping Your Job |

How to Announce Your New Job

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I just got off the phone with a person who is going in as a CMO of a medium-sized B to B financial services company in the Chicago area. After she told me about the new job and the responsibilities, I asked her if she was going to send out an announcement. There was a moment of silence. Then there was a  “ so what should be in the announcement.” After a quick discourse, I saw another blog entry!

An announcement should be sent out to everyone on your mailing list that is influential or connected. The rationale is to leave a merchandisable paper trail of the next part of your career. It should include …

[ More ] January 13th, 2009 | 5 Comments | Posted in Getting a Job |

Four Strengths of the Net Generation (And How You Can Use Them)

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It seems like the Net Generation is the newest fad. Reportedly, senior managers worry about their ability to attract and retain young talent. As the boomers ride off into the sunset, X Geners will move up, leaving a huge need for entry to mid level employees.

Often, the over-eager, fresh new faces at the office start out their positions brimming with energy and confidence. But after a few months, their initial passion seems to wane, leaving managers wondering how to get their youngest workers motivated again.

I’ll admit some of this is the Net Generation’s fault. In fact, I have the Four Weaknesses of the Net Generation (And How to Minimize Them) saved for a future post.

Let’s focus on our strengths first, and how you as a manager can build off of them.

You Have Much Work …

[ More ] January 7th, 2009 | 5 Comments | Posted in How to Hire, Keeping Your Job, Tough Times |

10 Tips for Pinging the Recruiter

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10 Tips for Pinging the Recruiter

Every couple of days I get a call from a person who is out of work or thinks they are at the edge. They are either alerting me to the fact that they are going to send me a resume or they are following up on one they sent.

I have no problem with the phone calls. It permits a moment to chat, it gives them a chance to position themselves and it allows me a moment to set their expectations.

What drives me nuts is the pushy type that wants to take 10-20 minutes to tell me about every accomplishment in their career before I can get a word in edgewise. They seem to think they have some mystical power to convince me that they are truly wonderful and I …

[ More ] January 6th, 2009 | 5 Comments | Posted in Getting a Job, How to Hire |
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